Arsenal will wear a one-off all-white kit during their FA Cup tie against Nottingham Forest this weekend as part of an ongoing campaign to tackle knife crime and youth violence.
In collaboration with adidas, the ‘No More Red’ initiative wants to provide more safe spaces for young people in London and give opportunities to talented individuals after a deeply worrying year in the capital.
Thirty teenagers were murdered in London during 2021, which represents the highest number in a single year since records began.
Following the clash with Forest, the 10 shirts worn by outfield players will then be donated to multiple organisations doing work in the community.
𝗡𝗼 𝗠𝗼𝗿𝗲 𝗥𝗲𝗱
Last year saw a record number of teenagers murdered in London.
It’s time to make a real change, through real action.
Our white shirt is not for sale, not for profit. No More Red. pic.twitter.com/jnmE4b0GpC
— Arsenal (@Arsenal) January 7, 2022
The ‘No More Red’ programme is being backed by big Gunners fan Idris Elba and club legend Ian Wright.
Elba said: “From the time young people leave school, until the time they’re at home with family, there is often a void, a dangerous spike of nothing to do, where nothing can easily turn to something dangerous.
“If there continues to be no options for this after-school period, we will always see gangs form. Let’s create options for these young people.”
Ian Wright sends powerful message
Wright added: “Every young person deserves the opportunity to express themselves. The opportunity to exist within a safe environment. The opportunity to live free from fear of violence.
“We can never accept loss of life through youth violence as ‘normal’ in our city. It’s so important that we all work together to create a better environment for young people.
“By giving young people more places to play sport, more support, and access to individuals who can inspire them, together we can help make a difference to young people in London.”
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Rob McCarthy
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